Running Google Ads is one of the best ways to bring new customers to your business. But many times, campaigns do not perform as expected. You might be spending a lot of money but not getting enough sales or leads. The problem usually lies in how the campaigns are set up and managed.
This is where Ratan Jha’s Free Google Ads Audit Template can help. It is a simple, step-by-step guide that shows you what to check in your campaigns, how to fix issues, and how to make ads more profitable. The best part is that this template is completely free. You can download it here: Google Ads Audit Free Template.
Why Do You Need a Google Ads Audit?
Many businesses set up their Google Ads quickly and then forget about them. They expect the ads to bring results on their own. But Google Ads is complex. Small mistakes, like wrong targeting, bad keywords, or poor ad copy, can waste thousands of rupees or dollars.
An audit helps you:
-
Find out where your money is being wasted
-
Check if your ads are reaching the right people
-
Improve click-through rates (CTR) and conversions
-
Lower your cost per click (CPC) and overall ad costs
-
Increase your return on investment (ROI)
In short, an audit shows you what is working and what is not.
What’s Inside Ratan Jha’s Free Audit Template?
Ratan Jha’s template is designed to be easy to use, even if you are not a digital marketing expert. It breaks down the entire audit process into clear steps. Some of the key areas covered are:
-
Campaign Structure: Checking if your campaigns and ad groups are set up correctly.
-
Keywords: Making sure you are targeting the right keywords and avoiding wasteful ones.
-
Ad Copy: Reviewing if your ad text is clear, attractive, and relevant.
-
Targeting: Ensuring your ads reach the right audience based on location, device, and interests.
-
Conversions: Verifying that tracking is working and that you can measure results.
-
Budget and Bidding: Looking at how much you spend and whether your bidding strategy is effective.
By following this template, you can quickly identify gaps and take action to improve your campaigns.
Who Can Use This Template?
This free audit template is useful for:
-
Small business owners who run their own Google Ads.
-
Marketing managers who want to review their agency’s work.
-
Freelancers and consultants who manage ads for clients.
-
E-commerce businesses looking to cut down costs and boost sales.
No matter your level of experience, the template can guide you in the right direction.
Why Ratan Jha’s Template Stands Out
Ratan Jha is a trusted digital marketing strategist with over 15 years of experience. He has managed more than $200 million in ad spending and is recognized as a Google Ads Diamond Level Product Expert. His free audit template is built on this deep knowledge and practical experience. That is why businesses trust it to get real, actionable insights.
Final Thoughts
If your Google Ads are not bringing the results you want, do not worry. Instead of guessing what’s wrong, use Ratan Jha’s Free Google Ads Audit Template to check, fix, and improve your campaigns. It is simple, effective, and available to everyone.
Download the template today at ratanjhadigital.com and start getting better returns from your ads.